Our team is our greatest strength at Lewis Media Partners – and we’re inviting you to get to know them better. This week: Meet Vickie Brooks. What’s your guilty pleasure media? Probably radio. I love music and the fact that it can comfort you or help you de-stress. It can give you a sense of…
The Right Angle
We’re here to share stories about our great team as well as media news and analysis, from our acute insights on emerging best practices to quick takes on obtuse trends. We shoot straight and aren’t afraid to explore the intersection of media and real life. Look to Lewis Media Partners to always provide the Right Angle, with the highest degree of authenticity.
Last month LinkedIn sent users an update announcing that they added conversion tracking to their marketing toolbox. We cheered the update – and the ability to better analyze results from Content and Text Ad campaigns. In fact, it was one of the requests we had from the social networking platform acquired by Microsoft this past…
More and more frequently, we’re stumbling upon articles in business publications advocating strategic decisions we made long ago as savvy and forward thinking. When we built our company 18 years ago, we didn’t make any decisions we thought were particularly revolutionary, even if they bucked the agency norms. To us, it just made sense to…
This will be a record-setting campaign season. More candidates, more marketing channels and more money being thrown around this way or that. We recently wrote about the impact this supercharged election cycle will have on non-political brands – the businesses and organizations simply seeking to keep their message above the noise. Now we’re turning our…
Our team is our greatest strength at Lewis Media Partners – and we’re inviting you to get to know them better. This week: Meet Gwendolyn Ford (Financial Manager), BG Brinkley (HR Manager) and Tammie Satchell (Financial Assistant) – The Accounting Department. What’s your guilty pleasure media? Gwendolyn: Netflix for sure. BG: I’m a crime…
Our team is our greatest strength at Lewis Media Partners – and we’re inviting you to get to know them better. This week: Meet Shelley Norman – Senior Project Manager. What’s your guilty pleasure media? No guilt involved and I run the gamut! I love “Good Morning America,” “Entertainment Tonight,” Bravo, “CMT Hot 20 Countdown” and…
Our team is our greatest strength at Lewis Media Partners – and we’re inviting you to get to know them better. This week: Meet Lisa Quisenberry –Senior Media buyer. What’s your guilty pleasure media? I hesitate to say this but love shows about hauntings! Some of my favorites shows are “The Haunting Of,” “Paranormal Witness,” and…
When we ask companies why they’re on social media, there is one surprising answer that comes up more than we expected. It goes something like this… “Well, we need to be. Right? I mean, our competitors are out there. We need to be there, too. Right…?” Right. And we get it. Your customers likely expect…
Our team is our greatest strength at Lewis Media Partners – and we’re inviting you to get to know them better. This week: Meet Beth Saunders – Vice President. What’s your guilty pleasure media? Binge watching VOD, particularly time period originals like “Vikings” and “Outlander.” What was your first job working with media? My first…
Our team is our greatest strength at Lewis Media Partners – and we’re inviting you to get to know them better. This week: Meet Jenn Ward – Digital Analyst. What’s your guilty pleasure media? The “Real Housewives” franchise and “Catfish.” What was your first job working with media? Media Buyer Assistant at Circuit City in…
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